Step 1 - The Basics 

Here, you'll find a range of guides that cover the basic practices you need to be aware of while you build your EKM online shop. 

Step 2 - Design & Theme

The Guides in this section concentrate on the Theme of your EKM online shop and how to amend the various settings and the shop content to truly make it your own.

Step 3 - Navigation & Categories 

Now you have created a shop with a suitable Theme and strong Design Images, the next step is to plan out your navigation in the form of Categories and Webpages.

Step 4 - Products 

This collection of Guides is what you need to add Products to your EKM online shop - from images to descriptions and variants, there's a lot to take in but we're here to help you learn how to do it yourself. If you get stuck at any point, call our Customer Support Team, who will be able to talk you through the processes involved. 

Step 5. EKM online shop Features

On the EKM online shop platform, Features are apps- specific functionalities you can add to your account to help you manage and run your shop effectively. Which features you install are entirely up to you, and in these Guides, we will be looking at free, third-party and chargeable Features.

Conversions Features

Marketing Features

Shop Management Features

Sales Channel Features

Customer Service Features

Couriers Features

Product Management Features

Design Features

Step 6. The Import/Export System

If you have a lot of Products and Categories on your EKM online shop, it's often quicker to use spreadsheets to edit the data on several items at once. The Import/Export System feature allows you to export your data onto a spreadsheet for editing, before uploading it back onto your EKM online shop where your content will update accordingly.

Exporting Spreadsheets

Editing Existing Content

Step 7. EKM Email Marketing

Email marketing is a very cost-effective way of promoting your Products and your Brand to customers, which in turn encourages sales. Email marketing campaigns are also a fantastic way to encourage interest in upcoming Product lines, new offers and discounts.

Step 8 - Settings & Orders

When you have worked through the Guides listed below, you will have configured all the settings to correspond with the content of your own EKM online shop. 

Orders

Advanced Settings

Account Settings

Step 9 - Domains, SSL & Email

The Guides listed below are what you will need to refer to when assigning a domain, and setting up an email address and an SSL certificate on your EKM online shop.

Domains

Emails

SSL Certificates

Step 10 - Testing

Testing your EKM online shop is essential to ensure a positive experience for all of your customers. These Guides will take you through the process of testing different aspects of your shop. 

Step 11 - Third Party

There are lots of platforms online that you can integrate with your EKM online shop so you can truly customise the functionality to suit you, your Products and your Brand. Some platforms are free to use, whilst others will come with charges. If the latter is the case, charges are specific to the platform in question and will be clearly indicated.

Facebook

Google

Instagram

Third Party Integrations

Zapier 

Step 12  - SEO

When you have completed your EKM online shop and filled it with content, your next step is to optimise it to make it easier for search engines to identify and as a result, where to display within search engine results. These Guides will take you through the various steps you can take to improve the SEO of your EKM online shop.  

Step 13 - Aftercare 

The Guides listed here you may need to refer to once your EKM online shop has launched.

Step 14 - Your EKM Account

All of the Guides listed here are related to your accounts with EKM.

Step 14 - Your EKM Account - Updates

These Guides relate to any updates that may require your attention as an EKM online shop owner. These updates concern both improvements to the EKM platforms and changes to third-party platforms too.

[contact]If you need our help with your EKM online shop, contact your Ecommerce Expert, Account Manager, or the Customer Support Team, who can point you in the right direction. Our opening hours are 9 am - 5.30 pm Monday to Friday, for telephone calls, live chats, and emails. Over the weekends, we're open from 9 am - 5.30 pm, both Saturday and Sunday, to answer emails and live chat, which you can access from the Dashboard of your EKM online shop. Outside these hours, you can leave a message for us in the live chat window or email [email protected], and we will answer as soon as possible.

If you'd like to suggest a feature or an upgrade on any of the EKM platforms, please let us know on the EKM Suggestions Board. If you have a non-account-specific question to ask the EKM Team, join us in the EKM Community. [/contact]