[intro]The Guides here will help you set up social media and link it to your EKM online shop, including setting up product tagging on Facebook and Instagram.[/intro]
It's essential that when you have created your EKM online shop you produce some social media to promote it. Social media is essential especially if you don't have a paid advertising budget; creating an online buzz about your products can encourage traffic to your EKM online shop and in turn, this produces lots of organic backlinks which also aid you in terms of getting ranked higher in search engine results too.
Social Plugins
You’ll need to install this feature to your EKM online shop to link different social media profiles to your Theme. This will encourage followers on different social media platforms to follow your brand.
Social Plugins - Instagram
Here you’ll learn how to set up an Instagram account to promote your brand and link it to your EKM online shop.
Social Plugins - Facebook Pages
In this Guide, you’ll learn how to set up a Facebook Page for your EKM online shop, and link this to your Theme.
How to open a Facebook Business Manager account
To begin, you’ll need to open a Facebook Business Manager account. You’ll need this to manage the Facebook Page and the Instagram profile you’ll use to promote the product ranges on your EKM online shop.
Adding an existing Facebook Page to your Facebook Business account
Now you've opened your Facebook Business Manager account, you need to connect your Facebook Page to it.
Adding your Catalogue to your Facebook Page
You’ll need this Guide to submit the Product Feed from your EKM online shop to your Facebook Business Manager account. This will allow you to list your products directly on your Facebook Page, where your customers will be directed to your EKM online shop. It will also allow you to tag your products in Instagram posts which will redirect customers to your EKM online shop to complete their purchases.
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- EKM Lite - Step 1. Design your EKM online shop
- EKM Lite - Step 2. Upload your Products
- EKM Lite - Step 3. Create your Categories, Navigation and Webpages
- EKM Lite - Step 4. Install Recommended Features
- EKM Lite - Step 5. Point your Domain and set up your Email Address
- EKM Lite - Step 6. Add a Payment Gateway
- EKM Lite - Step 7. Create your Delivery Methods
- EKM Lite - Step 8. Configure your Settings
- EKM Lite - Step 10. Submitting your EKM online shop to Search Engines
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[contact] If you need our help with your EKM online shop, contact your Ecommerce Expert or the Customer Support Team, who will be able to point you in the right direction. We're open from 8am-6pm weekdays and 9am-5.30pm weekends. If you'd like to suggest a feature or an upgrade on any of the EKM platforms, please let us know on the EKM Suggestions Board. If you have a non-account specific question to ask the EKM Team, join us in EKM Community. If you need some inspiration for your EKM online shop, listen to our podcast on iTunes and Spotify.[/contact]