[intro]In this Guide, you’ll learn how to add videos to your Products - which is an ideal way to show your customers how your products look in real life. This is an ideal way to demonstrate how your products look when worn, or are used, or how are made. [/intro]

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Before you begin

You will need to have created a YouTube channel for your EKM online shop by following the steps in this Guide, and uploaded a video for this specific product to your channel. The video must have a thumbnail image assigned to it, which must measure 1920 pixels wide by 1080 pixels high. The Thumbnail image is what the Product Page will display and what customer will click to enable them to see the video.

[tips]As the thumbnail is displayed at a small size on the Product Page, it would be a good idea to use a large-sized, clear font on it to ensure that it can still be read when it is a small size.[/tips]

Adding your video to your Product

1. From the Dashboard, click the Shop tab:

2. On the Shop tab, you need to navigate to the Product that you wish to add the video onto. Once you have clicked on to the Product Page, make sure the Edit Content button on the top right-hand side is turned on, before clicking the Edit Product button:

3. Within the Edit Product window, click Images & Videos on the left-hand side:

4. In the empty image space for your Images, click the pencil symbol:

[caution] Don’t be tempted to add a video into the first slot of your Product Images. For customers viewing your EKM online shop whilst out and about on their phones and mobile devices, they’ll need to see your Product Images first. Adding a link to a video will use more of their data allowance if they click to see the video, which does not make for an ideal customer experience, so ensure that the video is in the last available slot after the rest of your Product Images so those that want to watch the video can, but the video won’t take precedent over the Product Images.[/caution]

5. In the drop-down menu, click Add Video:

6. You’ll then see this window appear:

7. In a separate browser tab, log in to your YouTube account and navigate to the video you would like to link to this Product. You then need to click the Share button below the video on the right-hand side:

8. You’ll then see this window appear, and by default, it will display the direct link to your video on YouTube. Click the Copy button on the right-hand side:

9. Return to the browser tab displaying your EKM online shop, and paste the YouTube URL by clicking in the field provided and pressing the CTRL and V keys on your keyboard. Then you need to click the green Add button on the right-hand side:

10. The video will then upload in the image slot, and you’ll see the thumbnail that you originally uploaded to your YouTube video displayed underneath a large ‘play’ symbol. Click Apply To Variants (if your Product has any Variants) and then Save & Close:

[warning]Don’t be tempted to link to a video that is not on a YouTube channel that you own. This is because you will be redirecting the customer to someone else’s YouTube channel and away from your own branded profiles online. It also means that your customer may subscribe to their channel instead of yours, the YouTube channel owner can control which end cards and subtitles are visible and should they remove that particular video in the future, you would be unaware unless you regularly check the Product Page yourself.

It’s best practice to only link to your own YouTube channel, so you have full control over the quality of the linked videos, subtitles and end cards and can encourage your own customers to subscribe to you and not lose them to competitor’s content on YouTube. [/warning]

What the customer sees

11. On the front end of your EKM online shop, when the customer is viewing the Product Page, they will see the thumbnail image from your YouTube video. When they click this, they will see the video and can play it directly from there:

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[contact] If you need our help with your EKM online shop, contact your Account Manager or Customer Support, who will be able to point you in the right direction. We're open from 8am-6pm weekdays and 9am-5.30pm on the weekends. If you'd like to suggest a feature or an upgrade on any of the EKM platforms, please let us know on the EKM Suggestions board. If you have a non-account specific question to ask the EKM Team, join us in EKM Community. [/contact]